How to boost creativity
How to boost creativity

22 Facts About How the Creative Mind Really Works

Karin Lehnardt
By Karin Lehnardt, Senior Writer
Published November 29, 2025

Creativity isn't just for artists; it's a superpower everyone can tap into. From doodles on a notebook to sudden aha moments, your brain has amazing ways of creating new ideas. According to science, imagination isn't random; it's something you can understand, cultivate, and train. Here are some of the most surprising, research-based facts about how creativity works and how to boost it.


  • How the Brain Fuels Creativity

    Doodling boosts brain power

    Doodling can actually increase creativity. Drawing and doodling helps your brain stay active and spark unexpected ideas.[2]
  • Creative brains are more connected

    Creative people have stronger connections between the left and right hemispheres of their brain, which allows imagination and logic to work together.[8]
  • How to be creative facts and ideas
    Creativity involves the entire brain (memory, emotion, and problem solving) in the ultimate symphony
  • Gamma spikes precede "aha" moments

    The brain releases a spark of gamma waives in the brain immediately before a person becomes consciously aware of their new idea. Also known as a "eureka" moment, this phenomena happens when the brain suddenly recognizes a pattern that was previously hidden.[5]
  • High dopamine levels fuel curiosity

    Brain scans of artists show higher dopamine activity, which is linked to traits that help creative people explore undiscovered ideas. These traits include curiosity, risk-taking, and reward seeking.[8]
  • Thought Patterns That Unlock Ideas

    Divergent thinking is key

    Rather than searching for just one answer, creative people tend to use "divergent thinking," or thinking that creates many possible solutions that can be combined in many different ways.[8]
  • Associative thinking sparks innovative

    Creative people are better at associative thinking, or thinking that makes remote connections between unrelated ideas in new ways.[8]
  • Brain and creativity facts
    Being bored isn't a distraction; its the brains gateway into creativity
  • Boredom is your secret weapon

    Boredom is an important part of creativity. When the mind is bored, it is allowed to wander, form new associations, and feel unexpected insights.[8]
  • Ambiguity inspires creativity

    Creative people often feel inspired and motivated by ambiguity, while most people seek closure and clarity.[8]
  • Emotions and Creativity

    Negative emotions can fuel art

    Sadness or frustration can push the brain to create something new as a type of coping mechanism.[6]
  • Failure is feedback

    Instead of seeing a dead end, creative people tend to view failure or mistakes as a way to gain valuable feedback.[8]
  • Being in the flow fact
    Flow is the brain's peak creative state
  • Flow=peak creativity

    Flow is when a someone enters a complete immersion and focus on an activity, so much so, that they lose track of time and self-consciousness. This is a state linked to happiness and peak performance.[7]
  • Lifestyle Habits That Boost Creativity

    Exercise sparks new ideas

    Physical activity, even a quick walk, can boost creativity for hours afterward.[4]
  • Multilingual brains are more flexible

    Knowing more than one language improves multitasking and cognitive flexibility, enhancing creative thinking[2]
  • Sleep supercharges the imagination

    REM sleep consolidates memories and allows the brain to combine them in novel ways.[2]
  • Change your environment

    Exposure to new settings, art, or even clutter can give you fresh perspective and insight.[2]
  • Fascinating Quirks of Creative Minds

    Some artists see or hear colors.

    Known as synethesia, this phenomena links multiple senses in the brain, which creates unique artistic insights.[8]
  • Creative patterns
    Creativity is the brain's ability to spot hidden patterns
  • Artists notice hidden patterns

    Artists have a heightened sensitivity of sensory details, which helps the notice meanings and patterns that other people might miss.[8]
  • Einstein knew the secret

    Einstein noted that imagination is more important than intelligence, and that creativity is "intelligence having fun."[3]
  • Creativity can literally grow your brain

    Studies show creativity activity strengthens neural networks and enhances problem-solving skills.[2]
  • Fun Facts about Creativity

    Your brain has 6,000 thoughts per day

    Creative people are better at connecting them.[1]
  • The etymology of "create"

    The word "create" is from the PIE word *ker-, which means "to grow."[2]
  • The number one killer of creativity is stress

    Especially when the stressor involves rigid timeframes and criteria.[6]
References

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